Leading Olympic expert Jules Boykoff takes the 2012 Olympics in London as a case study of corporate greed and popular resistance against Celebration Capitalism .
“The West won the world not by the superiority of its ideas or values or religion (to which few members of other civilizations were converted) but rather by its superiority in applying organized violence. Westerners often forget this fact; non-Westerners never do.” —Samuel P. Huntington, The Clash of Civilisation and the Remaking of the World Order, 1996, p. 51